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Fashion designer Karen Millen is taking to the courts in an effort to reclaim

her name.

The Karen Millen brand, which is majority owned by Aurora Fashions, saw its

founder lose 7 per cent interest when the holding bank, Kaupthing, collapsed

in 2008.

In an interview with the karen millen dresses outlet Guardian, Millen stated:

“In my opinion it is wrong that a bank can pretend to have money and security

which it doesn’t have, generate a false balance sheet and use its own

customers to fund acquisition ambitions. This is wrong and I am not going to

rest until I have my company restored to me.”

The Karen Millen brand is now karen millen dresses uk controlled by the

administrator of Kaupthing and has warned of trademark infringement if Millen

herself begins trading under the name ‘Karen’ or ‘KM’.Karen Millen is to

launch more local language karen millen red dress websites across Europe in

the hope of repeating the sales success it enjoyed in Germany.

Gemma Metheringham, Karen Millen joint managing director, said the push was

part of its strategy to expand its international ecommerce operations. Almost

two thirds of sales come from overseas at present.

The premium high street retailer plans to launch translated sites in France,

Spain, Holland and Sweden this year on the back of a successful debt in

Germany in October, which led to a 48 per cent sales boost in the country.

Karen Millen is also introducing a Chinese language site this year to coincide

with store openings in the country.

The fashion chain is also planning to open two company-owned stores, the first

in Beijing in June, followed by another in Shanghai in the autumn. Karen

Millen is also mulling store openings in South America and South Korea.

Aurora Fashions will start enabling customers at its Coast, Oasis, Warehouse

and Karen Millen stores to pay via a PayPal app on their mobile phones.

Instead of the usual karen millen dresses outlet scrabble for purses and

credit cards, soon all customers will need at the till point is their phone. A

PayPal inStore app will provide customers with a unique barcode and

transaction number, which the store cashier will scan to take payment from the

customer’s PayPal account. Refunds and discounts can also be managed via the

app, which is available for Android and Apple devices.

Ish Patel, group karen millen dresses uk omnichannel director at Aurora

Fashions, said: “Customers demand more from physical stores: outstanding

service and a more personalised experience enabled by new technology. Catering

for payment flexibility is a now a crucial part of ensuring we are providing

customers with a seamless experience by merging digital commerce with physical

retailing.

"Our partnership with karen millen red dress PayPal allows us to take the next

step in our omnichannel journey, ensuring customers can safely and securely

purchase items using their own mobile phones. We’re proud to be innovating on

the UK high street and continuing to lead the way in providing a new kind of

shopping experience.”

Cameron McLean, managing director, PayPal UK, added: “The lines between the

online world and high street will soon disappear altogether: research we

carried out last year amongst major retailers suggested that 2016 will be the

year you won’t need a wallet to shop on the British high street. A phone will

be enough.”

Mike Ashley, owner of Newcastle United FC and Sports Direct, is reportedly

eyeing House of karen millen dresses outlet Fraser with a view to snapping up

a stake in the department store.

Ashley is understood to have held preliminary talks with House of Fraser

shareholders about eventually forming a strategic partnership, according to

The Telegraph.

The shareholders in karen millen dresses uk question include Icelandic bank

Landsbanki, Don McMarthy and TBH Trading. Karen Millen co-founder Kevin

Stanford also holds shares in House of Fraser.

ashion chain Karen Millen opened its first of 65 stores in China this week as

it looks to take the brand global.

With 314 stores and karen millen red dress concessions already open across 40

countries, Karen Millen is now focusing on an ambitious Asian expansion plan

over the next five years, adding 65 stores in China alone.

Karen Millen also revealed plans to launch a local language website in early

2013 along with a second store in Shanghai.